Product & Growth Marketing To Help You Scale Your Business
Eugin Kim specializes in cultivating positive cross-functional collaboration, utilizing data-driven decision-making, and crafting impactful storytelling. With a proven track record in SaaS startups, I bring expertise in Go-to-Market (GTM) planning and execution, along with proficiency in managing omnichannel campaigns spanning email, paid social, direct mail, and ABM platforms.
ProducT.
MArketing
Management
Go To Market
Sales Enablement
Content Creation
How I can help your business.
Unlock Your Product's Potential with Product Marketing Guidance
Drive user acquisition, optimize funnels, and craft channel strategies for scalable growth with seasoned product marketing advice.
Launch Smarter, Grow Faster with Go To Market Strategy
Leverage strategic insights to streamline your go-to-market approach. Accelerate growth and capture market share with tailored strategies.
Elevate Your Online Presence with Fractional CMO Services
Gain access to experienced marketing leadership on a budget. Optimize your digital strategy and maximize growth potential.
Product Marketing
Product Value Propositions
I excel at distilling complex product features into compelling value propositions that resonate with target audiences, ensuring clarity and differentiation in the market.
Ideal Customer Profiles & Competitive Analysis
With a keen eye for detail, I meticulously analyze market trends and competitor landscapes to craft detailed Ideal Customer Profiles, empowering businesses to target their audience effectively and stay ahead of the competition.
Segmenting, Targeting, & Positioning
Through strategic segmentation, precise targeting, and strategic positioning, I help businesses carve out their niche in the market, ensuring their message resonates with the right audience at the right time, driving engagement and conversions.
Sales Enablement & Tool Generation
I leverage my expertise in sales enablement to develop innovative tools and resources that empower sales teams, driving efficiency and effectiveness in their customer interactions, ultimately leading to increased revenue and growth.
Go to Market Strategy
Project Scope & Roadmaps
I specialize in crafting clear project scopes and roadmaps, ensuring alignment with business goals. These documents guide smooth execution from ideation to launch.
Cross-Functional Stakeholder Management
I navigate cross-functional teams and stakeholders, fostering collaboration and consensus for project success. Clear communication ensures alignment across departments.
Project Plans & Technical Documentation
I develop detailed project plans and technical documentation, facilitating efficient execution and streamlined communication between teams.
Digital Marketing
Driving traffic using rich media
to landing pages that convert
References
Mr. Jason Shin
Chief Operations Officer, Goeyeglass.com
(559) 123-4567
byrequest@hotmail.com
Jason and I worked closely together at sure3 prior to the M&A with Elavon
Jason Shin now owns goeyeglass.com
Mr. Matthew Angell
Director of Water Services
(562) 123-4567
byrequest@maderapumps.com
Matt and Trisha were heads of Madera Pumps prior to the M&A.
Matt is well known across the Central Valley as "Water Man"
Mrs. Trisha Tolbert
Chief Operations Officer
(559) 123-4567
byrequest@maderapumps.com
Trisha was my direct report at Madera Pumps. Trisha and I worked closesly to strategize market activities and rebuild their website to bring them into the Digital Age.
ms. Rose Soto
Operations Manager
(562) 123-4567
byrequest@alluremedicalspas.com
Rose was my direct report during my stay as Marketing Manager for Allure Medical Spas.
LEt’s Work Together.
If you're looking to enhance your growth strategy, leverage the potential of paid & social channels, scale your customer acquisition efforts, or refine your product packaging and go-to-market strategy, I'm here to assist. Let's connect and discuss how we can align your business goals with actionable solutions.
Eugin Kim
ProducT.
Management
Marketing
Go To Market
Content Creation
Sales Enablement
Eugin Kim is an experienced Product (PM) and Product Marketing (PMM) leader. For over 10 years, I’ve helped brands navigate the complexities aligning with their target audiences, product marketing, growth marketing, and sales enablement to scale and grow their business. Based out of Fresno, California, I’ve worked with clients across North America and Europe to help them realize their potential. I am thrilled to have the opportunity to help you reach yours.